Meat Your Superfood

In a world saturated with misinformation, visual media plays a powerful role in shaping public perception. People often accept data-driven messages without questioning their accuracy, making it easy for design to influence belief—whether truthful or not.

Through research and experimentation, 
I used everyday meat consumption as the basis for crafting a seemingly convincing but entirely fabricated narrative. I designed a series of PSA posters promoting meat as a superfood, blending false data, stylized imagery, and persuasive text. This project challenges audiences to critically assess the information they consume, revealing how design can manipulate perception and shape public opinion.